Another Stupid Fad Diet

Avocado sandwich with green vegan burger,  roast yellow pepper and pickled red cabbage
Fad diets are now so numerous
that when the latest is introduced, the media must whack the scepticism up to
maximum to have any hope of people reading past the first sentence. And yet,
they will write a safe few paragraphs in. And yet, they will say, their early
skeptical stance giving way to advertorial. And yet, it works.
Being an adherent of the psychological
approach, I’m a firm believer that which diet you choose has little effect on
your average long-term weight. The main determinant is always going to be your
attitude to eating and whether you really, at heart, want to lose weight.
The New York Times provides
the perfect antidote to thinly disguised fad-diet marketing with George
Saunders’, ‘Absolutely No-Anything Diet’:
“Of late, we have become an
aggressive and greedy nation. I believe that soon the pendulum will swing back,
and we will become an ashamed, repentant nation. What better way to express our
total self-loathing than to all stop eating at once, denouncing the endless
cycle of intake and output, the corrupt global system of planting, harvest and
feast? I will be happy to show the way.”
I’ll start tomorrow.
the author
Psychologist, Jeremy Dean, PhD
is the founder and author of PsyBlog. He holds a doctorate in psychology from
University College London and two other advanced degrees in psychology.
He has been writing about
scientific research on PsyBlog since 2004. He is also the author of the book
“Making Habits, Breaking Habits” (Da Capo, 2003) and several ebooks.
Kayode Ojo
Kayode Emmanuel Ojo is the Co-Founder and Managing Director at SHEFFA Limited. He is presently studying Computer Science at the National Open University, Victoria Island, Lagos.