A lot has happened in the
beauty world, since swiping on some cold cream and pinching your cheeks was the
regimen du jour. From makeup-obsessed YouTubers with millions of followers, to
the fascinating ascent of the Korean beauty craze, to cutting-edge dermatological
advances happening in the high-tech science labs of 2017, to the truly weird
and wacky inventions that seem like they must be a prank (hello, a supplement
to make your vagina taste fruity, anyone?), new and surprising beauty tools are
becoming more popular every day.
So which ones will be your new
favorite thing, and which are just bogus, beauty-wise? I did the research so
you don’t have to! In addition to trying out some of these tools for myself, I
spoke to beauty experts, makeup artists, and dermatologists to help you figure
out which trends to try, and which junk to chuck.

No mess mascara guard
How many times have you
finished the perfect second coat of jet black mascara only to sneeze, or barely
blink your eye, and end up with a giant smear of waterproof mascara on your
eyelid or cheeks? Every day? Yeah, me too. That’s why I love this genius idea
from Tweezerman: a mascara guard that protects the skin around your eyelashes
from smudges.
I spoke to Hillary Kline, a
makeup artist and beauty blogger who swears by this genius product. She said,
“If you are clumsy like me and have sneezed right after applying mascara
and have a huge mess on your face — you’ll want to get one of these. You will
save yourself a lot of Q-Tips and makeup remover.” And at just $10, I say
it’s worth it!
Dyson supersonic hair dryer

How often are you running
early for work or class in the mornings? Never? I thought so. But with this
extremely fancy hairdryer by high-end vacuum cleaner maker, Dyson, you can stop
choosing between showing up late, or showing up with dripping, ratty hair. You
may not spend much time thinking about hair dryer technology, but luckily for
you, someone else did!
According to Allure,
“Dyson spent seven years and $71 million” developing this dryer that
uses “bladeless technology,” and, as the magazine claims, it
“dried one Allure editor’s thick, coarse hair in four minutes and 31
seconds (it usually takes her 15 to 20).” How much do you want one? If
$399 won’t break your bank, you’ll be blown out in no time.
Sio SkinPads

Did you know that the area on
your chest (right about where your awesome cleavage shows) might be prematurely
aging you? Great, another beauty woe to tackle, amiright? Well, even if you
didn’t know you had this problem, the beauty industry has come up with a
non-invasive solution.
I spoke via email with board
certified dermatologic surgeon and an associate at Manhattan Dermatology &
Cosmetic Surgery, Dr. Dendy Engelman. She said, “The skin of the décolleté
[a fancy French word for low neckline] is thinner and often much more sun
damaged than other areas on the body, making the area particularly prone to
fine lines and wrinkles. Aging of the décolleté will start in a woman’s mid to
late 20’s and, contrary to popular belief, weight and breast size don’t
matter.” So if you care about the wrinkles on your face aging you, you’ll
likely want to listen to her advice for dealing with the wrinkles on your
She doesn’t recommend surgery
or in-office treatments, since, as she put it, “The décolleté area is more
prone to scarring, so certain procedures like lasers and injections are
considered higher risk and can certainly be expensive, making treatment options
extremely limited.” Instead, Dr. Engelmen “recommend[s] the SiO
SkinPad, an overnight wrinkle smoothing treatment made of medical-grade
silicone.” All you have to do is sleep with the silicone pad, apply the
proprietary serum, and rock your smoothest skin. Snag it here for just under
Heated eyelash curler
Not every woman always curls
her lashes, but when we do, it’s usually because we want big volume and a bold
statement eye. So if that’s what you’re after, why mess around with a
traditional eyelash curler?
Makeup artist, Hillary Kline
recommends Chella’s $22 heated eyelash curler. She said she loves how the heat
curler adds volume and definition, and draws attention to her eyes. Any
drawbacks? Not really! She added, “The warm barrel is a little weird at
first, but it will help lift your lashes and make your eyes look bigger. You
can [also] add a few extra coats of mascara after curling.”
Lip tattoos

Love bold lips but have a crap
lipstick application technique? Join the party. The company Violent Lips calls
itself “the first ever temporary lip tattoo company,” and was founded
by a pair of sisters.
The product itself comes in
lots of colors and patterns — like pink leopard print, glitter, fishnet, and
rainbow — and functions as a temporary tattoo for your lips that, according to
the company website, are enhanced with vitamins, and “will keep the print
and color on your lips for 4 to 8 hours.” Starting at just $5 a pop, you
can have a little fun with your pout without the commitment!
Electric makeup applicator

I might have written this one
off as unnecessary, if it hadn’t been recommended to me by several makeup and
beauty experts. Kline swears by an electric makeup applicator’s help in nailing
“a flawless look,” and recommends this model by Viproo that costs about
Max Robinson of the Zen
Lifestyle salons and spas claimed via email that “rather than being
impossible to control as I imagined it would be (the one I used moves at a
speed of over 1,000 pulses per minute), it actually provided really even coverage
when I was applying foundation.” Experts from Bustle also recommend the
Viproo model, adding that, “the gadget is battery-operated, too, so no
need to worry about more tangled cords by your bathroom sink.”
A dermaroller
According to LA plastic
surgeon Dr. Raffy Karamanoukian, writing for, “Dermarollers
can stimulate collagen and have a proven track record.” So what is a
dermaroller and how does it work? Basically, it’s an at-home method for a
process called “microneedling,” using a handheld device that looks a
bit like a tiny pizza cutter.
When your roll it over your
face, tons of tiny metal needles lightly pierce your skin. The claim is that
when you roll the needles over your skin, it will look younger, smoother, and
will absorb your expensive creams better. And so far, the science agrees.
Bustle calls it “an awesome addition to anyone’s makeup routine.” You
can score one from La Fontaine Cosmetics for only $30.
Beauty spatula

How much did you spend on that
La Mer moisturizer? Oh that’s right — nearly $500. So you probably don’t want
to leave any little tiny speck of cream in the bottom of the jar. You’ll want
to use every last drop of your expensive cream, or serum before you toss it.
That’s where this ridiculously
useful, cheap, and simple little device comes in. This $5 beauty spatula
reaches into the hard angles at the bottom of makeup and beauty cream
containers. One user claimed that she “got another 2 weeks” of makeup
out of the container using a beauty spatula. And for the price of a latte, it’s
definitely worth it.
Your new beauty arsenal

People are willing to do some
pretty weird things in the name of good looks, but only some of them are really
worth it. From the bloody “vampire facial” craze, to the weirdness
that is receiving a “fish pedicure,” there are so many so-called
beauty “breakthroughs” every year in the industry, that there’s no
way to test them all for validity and effectiveness yourself. How many random
bottles and tubes (that looked so good in the packaging, but so horrible on
your face!) do you have rattling around your bathroom drawer? And what about
those beauty devices that seemed like a godsend on a midnight infomercial, but
took so much time and effort to use (for only spotty results) that you immediately
knew you’d never use them again?
Am I projecting, or is that a
totally common experience, as a modern woman? How about giving yourself a
break, and letting the pros do the experimenting for you! Go ahead and rely on
this expert-driven and researched list to find the best beauty tools — the ones
that are so weird, they’re good — that you’ll want to add, as part of your
daily routine.

Kayode Ojo
Kayode Emmanuel Ojo is the Co-Founder and Managing Director at SHEFFA Limited. He is presently studying Computer Science at the National Open University, Victoria Island, Lagos.